By Alex Kronenberg On October 23, 2019

How Honeypot went viral for under $100... and did it more than once!

Going viral is often considered the holy grail for marketers and content creators. Generating mass exposure for relatively low...


( read 5 min)

Topics: Content Marketing,

By Alex Kronenberg On October 16, 2019

4 Ways Media Companies Can Work More Efficiently with Images and Video

Efficiency is absolutely fundamental to companies in the Media & Entertainment industry. In such relentlessly fast-paced...


( read 6 min)

Topics: Media & Entertainment,

By Alex Kronenberg On October 2, 2019

The Importance of Automation, Consistency, and Diversity for Pracedo [Interview]

At FotoWare, we believe in championing diversity to bring out the best in our industry, our business, and our people. We recently...


( read 11 min)

Topics: Content Marketing, Diversity,

By Alex Kronenberg On September 23, 2019

6 Problems of Working with Content in the Media & Entertainment Industry

If you work within the Media & Entertainment industry, you'll be all too aware of a very real and growing problem for companies...


( read 7 min)

Topics: Media & Entertainment,

By Alex Kronenberg On September 4, 2019

Building Meaningful Brands and Making an Impact in Women's Football [Interview: Xavi Bové]

Women's football is currently experiencing extraordinary growth in the wake of hugely successful international tournaments over...


( read 9 min)

Topics: Content Marketing, Diversity,

By Alex Kronenberg On August 21, 2019

Building Global Brands with Sports Influencers [Interview: Michael Joustra]

How can you work with influencers to grow your brand, encourage visitors to your e-commerce store, and increase sales? If there's...


( read 10 min)

Topics: Content Marketing,

By Alex Kronenberg On August 9, 2019

How a Global Marketing Agency is Succeeding with Daily Vlogs

In the age of the content explosion, cutting through the noise is getting more difficult by the day for B2B companies. Yet, one...


( read 13 min)

Topics: Content Marketing,

By Alex Kronenberg On August 1, 2019

Norseman Xtreme Triathlon Challenger - Christian Schneider [Interview]

Meet Christian, a French business owner and with 10 years of triathlon experience, who will be taking on Norseman Xtreme...


( read 4 min)
By Alex Kronenberg On July 31, 2019

Norseman Xtreme Triathlon Challenger - Kieran Ballard-Tremeer [Interview]

Meet Kieran, a Swimming Teacher from South Africa, who's training for Norseman Xtreme triathlon in the scorching Dubai sun! 

...


( read 4 min)