Blog on Digital Asset Management and Beyond

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Blog

On Digital Asset Management and Beyond

Just two weeks ago we published a press release announcing Anne Gretland as FotoWare's new CEO. Today, 11th of December 2017, is Anne's first day in her new role. We sat down with her to give you a little insight into who she is, talking about where it all began, recent projects and why the timing is perfect for her and FotoWare.

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30 Nov 2017

Building a Consistent Brand

Radmila Milenkovich

We already know that organizing our online content can help boost SEO and social media shares, but did you know it can also impact your brand? That's right. If your content isn't well-organized, it can negatively affect your brand's integrity. Keeping your brand cohesive is important for building customer trust and recognition.

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One of the sessions that always gets a lot of hype is the DAM Bake-off. Due to its competitive nature and interactive format, it attracts a highly engaged audience. The format of the bake-off follows the popular TV talent show, with 3 DAM vendors being given 10 minutes to show a demo of their software, following 7 criteria.

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The Image Works is a curated, independent stock photography agency that brings together photographers and specialized collections from around the world. In this interview, co-founder Mark Antman takes us Behind The DAM, providing insight into how the company made the transition to digital and why a "leap of faith" into Digital Asset Management in 1998 paid off.

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