After careful evaluation of the three finalists, The White House Historical Association, The South Australian Tourism Commission and The Royal Preston Hospital, the jury made a decision.
Congratulations to Andrea Jones, Clinical Lead from the Medical Photography Department at The Royal Preston Hospital who is the winner of the Media Management Award 2020!
Watch the short video below to hear the full announcement from our jury in Germany, Norway, Australia and the UK, with a short summary about each of the finalists' projects. You will also be able to hear from the winner.
The project of Andrea and her team optimizes the clinical photography workflow and has kept both patients and doctors safe during the COVID-19 crisis. It scored high points from all members of the jury, as this media management project showed how DAM technology can be used in an innovative, responsible, and impactful way.
The project was rolled out at an impressive speed. All in all, it was assessed, implemented, tested, and went live in around three weeks, under the uncertain working conditions due to COVID-19. The app is now being rolled out to further areas in anticipation of the rise in cases over the winter period.
This project shows how Digital Asset Management can help to adapt to a new normal within a very short time frame, and how the technology can be used to make a positive difference.
“Innovation means looking at problems in a new way and taking a different approach to solving those problems. This may be as simple as combining existing concepts in a new way to get a better outcome, as well as building something entirely new." says Julia Hatfield from Reuters, one of the Media Management Award 2020 juries.
She added: "With today’s technology it’s relatively easy to do lots of things, but doing them well, responsibly, and leveraging those technologies as a force for good is far more challenging. Those organizations that take that path, stand out, and deserve all the accolades they receive.”
Another jury member, Turgay Guel from Hamburg Police, says "it is important to honor those working with media management as lots of people don’t know how much more efficient work with a media management system can be".
The Media Management Award 2020
The Media Management Award 2020 gathered applicants from all over the world, including Ukraine (Museum of Folk Architecture and Rural Life in Lviv named after K. Sheptytskyi/LVIV SKANSEN), the United States (The San Francisco Ballet) and Germany (Schmitz Cargobull AG).
We at FotoWare would like to thank all the applicants for their amazing DAM projects that not only inspire but show how digital asset management can be applied in the various industries and businesses.