Live webinar From Storage to Strategy: DAM as Infrastructure at Sebrae
A real-world model for orchestration across distributed teams
Digital Asset Management often starts as a storage solution but it is more than that. At Sebrae, it has become part of the organization’s digital infrastructure.
In this 45-minute webinar, Angelica Cordova from Sebrae and Ilian Felinto from Fotoware Partner Amplex (Brazil) share how they are transforming DAM into a strategic engine for content orchestration across a continent‑scale organization.
You will see how governance, hybrid architecture, structured metadata, AI, and collaboration models come together to support impactful content operations for teams across the whole of Brazil.
This session is designed for organizations dealing with content at scale, where coordination, consistency, and long‑term governance matter as much as day‑to‑day efficiency.
What you will learn
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How Sebrae is building a centralized DAM foundation while onboarding distributed business units step by step
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How structured metadata, automation, and hybrid infrastructure support growing content volumes
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How DAM reduces duplication, improves collaboration, and helps maintain brand consistency at scale
Who should attend?
This webinar is especially relevant for:
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Large or distributed organizations, including public sector bodies, agencies, and associations
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Manufacturing and retail organizations with many decentralized teams
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Communication leaders, DAM and content managers, marketing operations, and digital transformation or IT roles
Speakers
Angelica Cordova
Journalist & Communications Specialist
Sebrae
Ilian Felinto
Director
Amplex
Nina Metzger
Customer Success Lead
Fotoware
About Sebrae
Sebrae (Serviço Brasileiro de Apoio às Micro e Pequenas Empresas) is a Brazilian non‑profit organization dedicated to fostering entrepreneurship and supporting the development of micro and small enterprises across the country. Sebrae operates nationwide through a decentralized structure covering all 27 Brazilian states, combining national coordination with strong regional autonomy. It delivers training, advisory services, research, and digital solutions focused on business management, innovation, access to markets, and entrepreneurial education, playing a central role in Brazil’s entrepreneurship ecosystem and large‑scale economic development.