Reimagining DAM 2026 - Customer Conference Agenda and speakers

11.00: The Vision for Fotoware Products - Janniche Moe, CPTO, Fotoware

Organizations face major changes in how they handle and trust their content. As the amount of content grows and AI speeds up creation, it’s more important than ever to manage everything efficiently and make sure it’s authentic.

At Fotoware, we’re transforming our Digital Asset Management systems to help you meet these new challenges. We’re building smarter automation, stronger security, content authenticity, and a foundation designed for the future, so your content workflows are easier, safer, and ready for what’s next.

Learn more about the Fotoware Product Roadmap for 2026 and beyond.

Janniche Moe

CPTO at Fotoware

12.00: Lunch

13.00: Break-out sessions

Interactive break-out sessions with DAM users from your industry.

Media & Entertainment

Join this fast-paced breakout with leading media houses and publishers, where we explore how media organizations are transforming the way they create, manage, and distribute content.

In this session, you’ll:

• See how Flow and Fotostation in SaaS enable connected workflows that unlock real newsroom speed and flexibility - with live demos and real-world use cases

• Explore C2PA and Content Authenticity, including digital watermarking and practical approaches to building audience trust at scale

• Learn how leading publishers have moved from on-premises to cloud, what they simplified, what they gained, and how they measured success

Media has been in our DNA from day one. Find out where we’re taking it next.

Precision Manufacturing

This dynamic, hands-on session is designed for teams who want to manage, protect, and accelerate content workflows at scale. We’ll explore how modern DAM practices, APIs, and integrations can unlock new levels of speed, trust, and efficiency across complex system landscapes.

In this session, you’ll explore:

• Key industrial and manufacturing trends shaping DAM requirements

• The current state of integrations and connectors, including Azure AI Vision and DeepL

• Learnings from large-scale integration projects: what worked, what didn’t, and why

• How smarter workflows and automation can increase ROI and reduce manual effort

Through practical demos, real-world examples, and peer exchange, you’ll leave with clear actions, proven patterns, and fresh inspiration to reimagine your DAM.

GLAMs (Galleries, Libraries, Archives & Museums)

This session is designed for museums, archives, and cultural institutions looking to explore current trends, practical strategies, and best practices for modern digital collection management. We’ll explore how smarter DAM practices can deepen knowledge, strengthen storytelling, and future-proof digital preservation

Agenda highlights include:

• Master data & integration strategies

• Storytelling: turning collections into engaging digital experiences

• IIIF as an industry standard for modern collection sharing

• Case study: how digital collection management can be streamlined in practice

• Roundtable: practical challenges and shared solutions for daily work

You’ll leave with fresh inspiration, concrete ideas, and new connections to help build more intelligent, resilient digital ecosystems that support preservation, access, and engagement.

Law Enforcement & Defense 

This closed, peer-focused session brings together professionals from Law Enforcement and Defense to discuss how technology can support secure collaboration, trust, and public safety.

You can expect:

• Best practices for evidence tracking and preventing tampering

• Perspectives on the future of AI in digital forensics

• Insights into integrating forensic systems and DAM

• A real-world workflow showcase from a leading European police force

Governance, Compliance & User Adoption

Reimagining DAM means not only modernizing technology, but also rethinking how teams govern, use, and trust the system.

This session focuses on practical frameworks for elevating governance, strengthening compliance, and driving meaningful user adoption to ensure your DAM evolves with your organization.

Together, we’ll explore:

• How strong governance models, roles, and processes shape a reliable DAM ecosystem

• How legal and rights-management requirements influence metadata, workflows, and distribution channels

• Practical strategies to drive user adoption, refine user journeys, and improve day-to-day workflows

• How tools like Flow, Fotostation, and AI support smarter, more efficient ways of working

You’ll leave with practical approaches to increase adoption, reduce risk, and turn DAM into a trusted, high-performing part of your organization’s digital operations.

17.00: Workflows Powering Tomorrow’s Organizations - open to all attendees

Discover how modern asset workflows are redefining what’s possible in Digital Asset Management.

This session showcases real‑world examples of automation, intelligent orchestration, and cross‑team collaboration: workflows that form the beating heart of today’s most dynamic organizations.

From fully automated camera‑to‑distribution pipelines in media houses, to DAM‑powered bridges between archivists and marketing, to GDPR‑ready governance models that preserve both trust and speed.

Join us to explore how metadata‑driven rules, smart portals, and evolving governance requirements are shifting DAM towards intelligent flow. Prepare to be inspired by what happens when workflows actually work for you.

Hear from:

Florence Froidevaux

System Architect at Munch Museum

Line Falk

Principal Consultant Analytics/GDPR at Equinor

Craig Daniel

SNS Group

Angelica Cordova

Power User / Journalist at Sebrae

The session is open to both existing Fotoware customers and invited externals.

19.00: Dinner & Award Ceremony

Join for the dinner and our Customer Award Ceremony, where we will celebrate customers in three categories:

• Innovation Leader

• Society Impact Champion

• DAM Community Hero

The dinner is complimentary for all event attendees. If you're signed up for the event, but not able to join, please let us know at least 1 week in advance.

Anne Gretland CEO at Fotoware	Janniche Moe CPTO at Fotoware

10.00: Why Trust will Define the Future of Content Operations - Kristina Huddart, DAM Consultant

How does the future of content operations look?

As AI accelerates content creation and regulatory, security, and authenticity pressures intensify, DAM is rapidly becoming the new source of truth in a fragmented world.

In this session, author of the annual "State of AI in DAM & Content Operations" research, Kristina Huddart, explores how organizations can reimagine their people, processes, and platforms to build secure, resilient, and AI-ready content ecosystems.

Kristina Huddart

Consultant & DAM Specialist

11.00: Understanding the DAM market of tomorrow

- Jacob Blomgren, Director of Technology Business, EY-Parthenon

- Aksel Skaar, Engagement Manager, EY-Parthenon

What will define the next era of Digital Asset Management?

In this keynote, Jacob Blomgren and Aksel Skaar share their experience from the DAM space and introduce a practical framework for understanding today’s market dynamics: from workflow complexity to governance and control requirements across industries.

Jacob and Aksel will explore the key non-AI developments shaping the market, followed by a focused deep dive into the impact of AI: how it is transforming customer expectations, competitive landscapes, and how DAM providers must adapt to stay relevant in the years ahead.

Jacob Blomgren

Director Technology Businesses, EY-Parthenon

Aksel Skaar

Engagement Manager, EY-Parthenon

11.30: The Future of DAM - Panel Discussion

DAM is evolving from a static repository into a dynamic orchestration hub powering the entire content lifecycle.

In this forward-looking panel, leading industry experts explore how the DAM market is shifting: driven by increasing workflow complexity, stronger governance and compliance demands, the rise of trust and authenticity in the AI age, and growing requirements around security and sovereignty.

Join us for a strategic discussion on what will define the next era of Digital Asset Management and how organizations can prepare for it. 

The Panel:

Frédréric Sanuy - Panel Lead

CEO & Co-Founder at Activo

Jacob Blomgren

Director & Strategy Consultant at EY-Parthenon

Kristina Huddart

DAM Expert & Consultant

Tia Smart

Sr. Principal Analyst at Gartner & lead author of the latest DAM Magic Quadrant

Janniche Moe

CPTO at Fotoware

Timo Faber
DAM Expert & Consultant

12.00: Defining the future of Content Authenticity with industry standards - Brendan Quinn, Director, IPTC

Join Brendan Quinn as he explores the advancements in Content Authenticity and emerging standards for media provenance. He’ll share insights on the growing adoption of C2PA, innovative AI opt-out solutions, and reveal how these breakthroughs are shaping DAM workflows and paving the way for a future built on trusted content.

Brendan Quinn

Managing Director at International Press Telecommunications Council (IPTC)

12.30: The Future of Knowledge with Content Authenticity - Panel Discussion

In a world flooded with information, misinformation, and AI-generated content, how do we secure trust in digital knowledge?

This panel brings together leading voices to explore how Content Authenticity, verification technologies, and transparent workflows are reshaping knowledge management.

Join us as we follow the journey of an asset from a photographer capturing it to metadata standards, digital watermarking and DAM. We will discuss emerging standards, and what organizations must do to ensure their content remains credible, traceable, and trusted.

The Panel:

Kevin Coombs

Pictures Production Editor at Reuters

Brendan Quinn

Managing Director at International Press Telecommunications Council (IPTC)

Mathieu Desoubeaux

CEO & Co-Founder at Imatag

Richard Shepherd

Senior Product Marketing Manager at Canon Europe

Stephane Dayras

Professional Services Manager at Fotoware

13.00: Lunch

14.00: The future of AI - Azure Cognitive Tools today and in the future - Matthias Seil, Solution Sales Lead, Microsoft

Get ready for an inspiring session with Matthias Seil as he explores how Azure’s cutting-edge Cognitive Tools are shaping the future of artificial intelligence.

Discover how Microsoft’s Responsible AI principles - fairness, reliability, privacy, security, inclusiveness, transparency, and accountability - are driving innovation and trust in AI solutions.

Learn how organizations can harness Azure’s powerful AI capabilities and strong governance to accelerate innovation, automate processes, and modernize workflows.

Matthias Seil

Solution Sales Lead, Microsoft

14.30: UEFA Photography: from camera to user in less than one minute

Go behind the scenes of UEFA’s high-performance image workflows: from the moment the photographer captures the shot on the field to when the image is edited, tagged, approved, and delivered to users worldwide.

Discover how every step in between is optimized to enable near real-time distribution when speed is of the essence.

Kim Evans

Digital Image Coordinator at UEFA

Fernando Santamaria 

Digital Image Manager at UEFA

15.30: The future is safer in the cloud: Microsoft Security, Sovereignty & Trust - John Haist, Security Specialist, Microsoft

In an increasingly turbulent global landscape, where cyber threats, geopolitical uncertainty, and regulatory pressures continue to rise, organizations are rethinking what true security looks like. In this session, John Haist, Security Specialist at Microsoft, will uncover why the future of secure operations lies in the cloud, not on‑premises.

John will explain how Microsoft designs, operates, and continuously hardens its global cloud infrastructure to meet the world’s most demanding security, reliability, and compliance requirements. He’ll demystify the layers of protection built into the Microsoft Cloud, from physical datacenter security and intelligent threat detection to zero-trust architecture.

John will also explore the accelerating demand from governments and enterprises to keep data within specific borders or jurisdictions, and how Microsoft responds with sovereign cloud regions and policy controls. Whether you’re evaluating cloud migration, modernizing critical workloads, or navigating evolving regulatory requirements, this session will offer a strategic, practical look at how Microsoft Security helps organizations operate more securely, more resiliently, and with more trust.

John Haist

Technical Security Specialist, Microsoft

16.30: Closing remarks