<img src="https://ad.doubleclick.net/ddm/activity/src=10024890;type=invmedia;cat=front0;dc_lat=;dc_rdid=;tag_for_child_directed_treatment=;tfua=;npa=;ord=1?" width="1" height="1" alt=""> How picture agency Sportsfile automates image delivery with Fotoware
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Live Webinar How picture agency Sportsfile automates image delivery with Fotoware

A conversation with Ireland's number one sports photography agency on how they achieved faster sports photography distribution through metadata and automated workflows.

Date: 29th of October 2026

Time: 15:00 CET (Oslo, Berlin, Paris) / 14:00 GMT (Dublin, London)
20 minutes conversation + Q&A

Sportsfile Logo

Sportsfile, Ireland's number one Sports Photography Agency, has used Fotoware for more than 20 years to manage and deliver sports photography at scale.

What began as a need to make a growing image archive searchable has evolved into a set of automated workflows that support faster image delivery, recipient-specific caption requirements, and remote access to a shared image system.

In this webinar, Sportsfile will share their experience with Fotoware: the evolution of their DAM around their business needs and practical examples of their automated workflows for fast pictures distribution.

What You Will Learn

  • How Sportsfile's workflows have evolved over the years to support fast, efficient image distribution.

  • Real-world examples of how automations and metadata help Sportsfile meet different distribution requirements with minimal manual effort.

  • The key role of a long-term collaboration between Sportsfile and Fotoware's Professional Services team to turn business needs into workflow improvements.

Expect anecdotes and practical stories from two of the best sports photographers in Ireland.

Register now to secure your spot!

Meet the Speakers

Ray McManus

Owner and founder at Sportsfile

Ray McManus is one of Ireland’s most respected sports photographers. Since establishing Sportsfile in the early 1980s, Ray has combined his passion for photography with technology, helping Sportsfile become Ireland’s leading sports photography agency.

Brendan Moran

Senior Photographer at Sportsfile

Brendan is one of Ireland’s best sports photographers. He has worked for Sportsfile for more than three decades capturing major Irish and international sporting events. He brings frontline experience of the Fotoware technology.

James McAdams

Customer Experience Manager at Fotoware

James brings real technical depth to Fotoware support resolving complex issues and building custom workflows. James supports Sportsfile in their journey with Fotoware and helps translates their needs in automated workflows.

Ray McManus owner of sports photography agency and Fotoware customer Sportsfile   James McAdam