Enabling people and organizations to do more with their content


FotoWare is a Norwegian software company which, in the space of more than 20 years, has become a world-leading provider of Digital Asset Management (DAM) solutions. FotoWare was founded in 1997 by Ole Christian Frenning (former press photographer 1974-1985 and photo editor of Aftenposten 1985-1991) and Anders Bergman (former leader of development at Hasselblad Electronic Imaging 1985 - 1994), and was one of the first in the world to offer a DAM system.

More than 300,000 users and 4,000 customers in a wide range of industries worldwide use FotoWare today.


Badge showing that FotoWare has AAA rating

AAA rating

FotoWare has 20 years of experience with an exceptional degree of creditworthiness, as is evident in our Triple-A Bond Rating by Bisnode.

Badge showing that FotoWare is a Gold partner

Microsoft Gold partner

FotoWare is a Gold Cloud Platform partner. This is the highest tier cloud platform partnership and reinforces FotoWare's credibility as a stable and secure SaaS vendor.

FotoWare Reviews on G2 and Capterra

Highly rated on G2 and Capterra

Our customers have reviewed their experience with FotoWare on G2 and Capterra, and we're incredibly proud to have a high average rating on both!

FotoWare's Great Place to Work awards from 2020 to 2022

A Great Place to Work

FotoWare has been officially named Norway’s Best Workplace for companies with 25-49 employees both in 2020 and 2021, and 50-200 employees in 2022. Great Place to Work® certification is based on independent research and analysis by the Great Place to Work Institute.

Oda Nettverk logo

Oda Nettverk Partner

FotoWare is the proud winner of the ODA AWARD - ORGANIZATION 2020! We support the ODA network in the mission of contributing to better solutions and a better future for businesses/society, through increasing the number of women in technology and women in leadership.

badge showing that FotoWare is approved as a training establishment

In-Service Training Establishment

FotoWare is proud to be an In-Service Training Establishment for young students, giving apprentices the opportunity to gain practical experience and thus help local society.

You can read more about FotoWare and our company culture in our Equality Report (Likestillingsredegjørelse) for 2021 - it is currently only available in Norwegian.

Click here to read the report

WE'RE HIRING! We are always on the lookout for people with a passion for technology and customers.
Apply for our available positions, or send us an open application.


A great place to work

115 employees from 33 different nationalities

Besides enabling our users to do more with their content, we also care about diversity and leadership. We are driven to make a difference by ensuring equality and diversity in the tech industry. Our team is composed of members with different backgrounds, education, and levels of experience. 36% of us are female and 17% of our employees are below 30 years old.



We challenge the norms in the market. We have a growth mindset. We embrace big, bold goals.



We take ownership. We deliver on our promises. We are transparent and accountable.



We love empowering our users. We make each other great. We are technology nerds.



We are diverse and inclusive. We honor big and small achievements. We support the initiators of positive change.

Media Management Award

- a great way to showcase your own DAM projects and skills and earn some well-deserved recognition!


FotoWare has thousands of users all over the world!

Our customers are always in the center of everything we do! We care about your files, and your data is always yours, not ours! We are GDPR compliant and take security very seriously. Want to see how it works?


FotoWare Life

Working with DAM

FotoWare on Diversity

Customer stories