AI, PSD, 3D, tiff, PDF — there are lots of file types to deal with. FotoWare makes them all searchable, previewable in a web browser and easily shareable.
Creating a strong, recognizable brand is quite a journey. But for your brand to become a success story, you need to manage it carefully so it can grow.
That’s what brand management is all about — controlling both tangible and intangible components of the brand to make sure it remains consistent and communicates your company values.
While brand management is not limited to tangible brand assets, it is a vital (and vast) part of any brand. Think about social media posts, printed brochures, and even LinkedIn profile photos of employees! All of these are brand assets. And, if properly managed, they can contribute to the success of your brand.
"A typical workflow is our approval process. Once the assets have been uploaded and categorized, the marketing team checks the quality, up-to-date-ness, and alignment to corporate design. Afterward, they can approve the assets and move them to the corresponding archive."
Still not quite convinced that FotoWare is the right choice for your business? We are trusted by more than 4 000 brands around the world — some of which we’re sure you recognize!
If you’re working with any form of content production and distribution, you’re probably familiar with the term...