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FotoWare tries WIRED's Autocomplete Interview

By Alex Kronenberg on February 5, 2019

The American magazine WIRED gets millions of video views by asking famous celebrities crazy questions about themselves, using Google's Autocomplete suggestions. So, we thought we'd give it a go (minus the celebrities) and answer the internet's most frequently asked questions about Digital Asset Management!

Have you ever wondered what exactly the purpose of a Digital Asset Management system is? Are you unsure about what types of companies use DAM? Or, maybe you're desperate to know the difference between Digital Asset Management SaaS vs. On-Premise?

Well, wonder no more! Watch the video below as FotoWare's Marketing Managers Bettina Berntsen and Radmila Milenkovich take on the Autocomplete Interview - FotoWare edition.

Wait... there's more!

Last month, we launched our exciting new Marketing Moments of the Month newsletter!

We know the life of a marketer is one of organized chaos, often overflowing with content, content and... more content. So, we want to provide you with short and snappy monthly updates of the most interesting, innovative and inspiring marketing news stories from all corners of the industry.

Some of January's news stories...

Gillette - Prospects Newsletter Thumbnails

The Best an Ad Can Get? 🎬
Gillette kicked off 2019 with a bang! Their latest ad We Believe: The Best Men Can Be focused on Toxic Masculinity and followed in the wake of Nike's campaign with Colin Kaepernick, drawing both widespread praise and criticism.
Was this a marketing masterpiece or a misplaced moral stance?

Egg - Prospects Newsletter ThumbnailsThe Egg That Cracked Instagram 🍳
January 2019 will forever be remembered as the time that an egg beat Kylie Jenner's record for Most Liked Instagram Photo. Many brands, including IKEA, poached the idea with their own funny twists.
Reacting to trends is a great way to engage on social media, but remember: timing and context is everything.

DAM - Prospects Newsletter ThumbnailsTop 5 DAM Trends We Hope to See in 2019 🙏
The start of a new year is always a good time for reflection, so we thought we'd take a look at the Top 5 DAM Trends we noticed in 2018 and what we hope that means for 2019. There's no buzzwords and no fads - just genuine takeaways from what we learnt and experienced over the year.

Marketing Moments of the Month is the essential email to help keep your finger on the pulse, whether you work in marketing or simply want to be kept in the loop. Click here to subscribe to it today!