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FotoWare recognized as Leader in G2 Report on Digital Asset Management

FotoWare logo next to G2 Leader Badge for Fall 2022 report

Last week, G2.com - the world’s largest and most trusted tech marketplace - announced their Fall 2022 reports, with FotoWare rated as a Leader in the Digital Asset Management Grid Report.

We are especially proud of these results as the reports are ranked by customer satisfaction, based on user reviews, and market presence. It gives us great pride, and we are extremely grateful to all our amazing customers and partners for their continued support and trust in our products and services. In addition to being recognized as a Leader in the Digital Asset Management Grid Report, FotoWare also received High Performer status in the European and Small Business categories.

In this article, we take a look into the G2 Grid Report for Digital Asset Management, explaining what it is, why it's important, and what you can expect to learn from the report.


What is G2.com?

G2 is one of the world's biggest review sites for B2B software. It provides a platform for users to rate their experiences of different companies and help their peers to make more informed decisions about the software they are considering.


img_blog_G2 Report_Fall 2022_badges


Why are G2 industry reports important?

As mentioned earlier, customer satisfaction in the form of peer-to-peer reviews contributes towards ranking the different software providers for each industry category. These reviews provide genuine insight form the people using the products, and are a valuable source of information to anyone considering purchasing the software.

The reports are therefore in part based on genuine thoughts and experiences of the software users. This is an important factor for us at FotoWare, since we aim to put our customers at the center of everything we do - just one of the many reasons that so many of our customers have been using our software for 15+ years. Being recognized as a Leader in this grid report, and holding an average review score of 4.4 out of 5, demonstrates the high regard in which FotoWare is held by customers, and helps us to learn more about how our solution helps solve their problems.


What does it take to be included in the report?

According to G2, in order to qualify and be included in the Digital Asset Management category, a product must:

  • Provide storage for company-wide rich media files, such as photos, sound files, videos, presentations, and graphics, in a centralized library
  • Allow users to efficiently organize and search assets through the use of media tags or other advanced search capabilities
  • Offer tools for managing rights and permissions of media content for external use and embedding on internal or external websites
  • Save and track the history of previous versions of digital assets and ensure the most updated versions are available to use and distribute

A further requirement for products to be shown on the Grid for Digital Asset Management is that they must have received a minimum of 10 reviews/ratings on G2.com, gathered by August 30, 2022.


img-blog-G2 Report_Fall 2022_GridGrid® for Digital Asset Management Software


What can you learn from the G2 Grid Reports?

The grid is broken down into four quadrants: Niche, High Performer, Contender, Leader. The quadrants are determined by customer satisfaction and market presence, and are plotted as follows:

  • Niche: low-to-mid customer satisfaction / low-to-mid market presence
  • High Performers: mid-to-high customer satisfaction / low-to-mid market presence
  • Contenders: low-to-mid customer satisfaction / mid-to-high market presence
  • Leaders: mid-to-high customer satisfaction / mid-to-high market presence

In addition to the Grid, there are 7 sections to the report in total, which provide further information into the placements and each software provider feature in the report. The sections are:

  • Grid
  • Scores
  • Methodology
  • Product Profiles
  • Satisfaction Ratings
  • Feature Comparison
  • Additional Data

This provides software buyers with a comprehensive resource to dig deeper into the variety of tools on the market, and help to make a more informed decision on the best choice for their requirements. 


If you would like to learn more about FotoWare's position in the G2 Grid Report for Digital Asset Management | Fall 2022 you can get free access to the report by clicking here.

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