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Anne Gretland becomes the new CEO at FotoWare, starting December 11th

By Radmila Stolz on November 15, 2017

FotoWare, a Norwegian software company supplying Digital Asset Management solutions globally, has appointed Anne Gretland as the new CEO of the company.

As COO of Compello Group, Anne Gretland has been responsible for structuring and organizing the cooperation between the three Compello offices in Germany, Norway, and Sweden and be the link between business units across the group. Before she joined Compello, Gretland has had several leadership positions in Microsoft Norway and Western Europe HQ. Additionally, Gretland is one of the founders of ODA, Nordic’s largest network for women in technology, leading it for more than ten years. She completed her education in communications, marketing and leadership in USA and Norway.  

‘In a digital world, it is critical for companies to have a good digital content strategy. Photos, graphics, video and other creative content make up an increasing part of companies’ intellectual resources. This no longer applies only to the large enterprises with millions of visual files; instead, any team needs the right and powerful tools to store, manage, find and share valuable digital content’, says Anne Gretland.

In the past 20 years, FotoWare, based in Oslo, has grown internationally with employees in Norway, Australia, Sweden, and Russia, in addition to a partner network with over 150 certified engineers and product experts in 41 countries. The customer footprint encompasses a wide array of industries and brand names such as The Financial Times, The Economist, Marks & Spencer, Australian National Maritime Museum and Polizei Hamburg.

‘I am inspired by the story of FotoWare and their mission to help people to create awesome and important content that empowers millions of people every day. It is impressive to see what they have accomplished so far. They have a solid product portfolio, in addition to having leading brands among their customers, and I am thrilled and excited to contribute to the further growth of FotoWare in the future', says Gretland.

Gretland has long experience with working internationally, leading people and businesses. I am thrilled that we are getting this expertise into the company. FotoWare' s innovative and reliable solutions, combined with Gretland's experience, is the perfect match when we are heading into a scalable cloud-first future’, says Ole Christian Frenning, founder and Chairman of FotoWare.

About FotoWare: FotoWare is a 20-year-old Norwegian software company that delivers Digital Asset Management (DAM) in 41 countries. The team consists of 26 people in Norway, Australia, Sweden, and Russia that work relentlessly to give every company in the world most compelling experience possible when working with rich media files. FotoWare’s Digital Asset Management empowers teams to easily find, manage, store and share digital content. FotoWare has polished and unveiled the core of Digital Asset Management while making the solution available on-premise; in the Microsoft Azure and Amazon AWS marketplace and as a service (SaaS) leveraging the Azure cloud. FotoWare is both Microsoft and Amazon certified. FotoWare is the preferred choice for over 2,000 teams globally from Retail & Manufacturing, Marketing & Communications, News & Media, Police & Intelligence, as well as Museums & Heritage.


FotoWare Chairman: Ole Christian Frenning; ole.christian.frenning@fotoware.com M: +47 906 02 717

Marketing Coordinator: Radmila Milenkovich radmila.milenkovich@fotoware.com M: +47 47143633